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Content Strategist (Global Events Team)

MarketingSpain

Hi there!
We are Semrush, a global IT company developing our own product – a platform for digital marketers. New stars are born here, so don’t miss your chance.
This is our Content Strategist role for idea generators, planning geniuses, and natural-born analysts.

Tasks in the role

  • Lead the development and execution of a content marketing strategy for the Global Events Team, ensuring it is in line with the company’s overall brand and content strategy

  • Create and execute content strategies for individual events. This includes identifying topics and developing event agendas that resonate with our customer personas and align with broader brand and event goals

  • Develop pre-event, during, and post-event campaign messaging, storytelling, and content assets that help Semrush achieve traffic, engagement, and ticket sales targets. This includes outlining assets required at various stages of the funnel and optimizing each based on performance

  • Develop efficient content development and approval processes in collaboration with campaign managers, channel owners, and executive stakeholders

  • Guide in the development of event content and provide feedback and guidance to improve the quality of presentations and storytelling

  • Audit existing content and analyze competitors’ tactics to identify areas for improvement. Monitor key metrics and continuously optimize content based on performance

  • Use AI tools to assist in creating, perfecting, automating, and optimizing content for various digital platforms, including landing pages, advertising assets, campaign messaging, and email content

Who we are looking for

  • Proven experience in managing content and developing strategies specifically for event content marketing across multiple marketing channels, including digital, social media, email, and other platforms

  • Strong understanding of the marketing industry: trending topics, top creators, and strategies

  • Player/coach mentality: Ability to both develop a strategy and roll up your sleeves to implement it

  • Experience using AI tools for content creation and optimization, including using prompt engineering to achieve consistent outputs and aid delivery speed

  • Excellent communication (writing and editorial) skills, both written and verbal English

  • Able to multitask and manage and deliver several projects in parallel

  • Combination of marketing and editorial mindset with strong client-facing skills, understanding of audience needs, and value-based approach

  • Great analytical skills and an ability to make data-driven decisions

  • Significant SEO knowledge

  • Quick learner with excellent problem-solving skills

  • Empathy and curiosity

Not required, but a plus

  • Native English speaker

  • A mix of B2B and B2C experience

  • Empathy and curiosity

  • You share our common values: Trust, as we prefer to speak up and be our true selves; Sense of Ownership, as it’s not worth wasting time on something you don’t believe in; and enthusiasm for Constant Change, as we are always looking to make things better

We will try to create all the right conditions for you to work and rest comfortably

  • This offer stands for the “hybrid” work format: some days, you work from the office, and some #wfh. Trust us, it’s an efficient way of working. Proven!

  • Flexible working hours

  • Unlimited PTO

  • Flexi Benefit for your hobby

  • Employee Support Program

  • Loss of family member financial aid

  • Employee Resource Groups

  • Meals, snacks, and drinks at the office

  • Corporate events

  • Teambuilding

  • Training, courses, conferences

  • Gifts for employees

A little more about our company

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing.
We’ve been developing our product for 16 years and have been awarded G2s Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500, and many more. In March 2021, Semrush went public and started trading on the NYSE with the SEMR ticker.
10,000,000+ users in America, Europe, Asia, and Australia have already tried Semrush, and over 1,000 people around the world are working on its development. The Semrush team is constantly growing.

Our Diversity, Equity and Inclusion commitments

Semrush is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability, or medical condition, including medical characteristics, genetic identity, marital status, military service, or any other classification protected by applicable local, state or federal laws. All employment decisions are based on business needs, job requirements, merit, and individual qualifications.

Our new colleague, we are waiting for you!


Kateryna

Kateryna

Researcher

At Semrush, we take a serious and comprehensive approach to hiring new people. We welcome those who are professionals in their field and passionate about their work to join our team.

A “five-minute interview” or “get a job in three clicks” approach is not the way we work.

During the interview, we ask candidates to talk about themselves and their background in detail. We try to discover the most important aspects about the way someone works and their personality before a job offer is made.

Up to 3 days

Once the resume is received it will be reviewed by a member of the Talent Acquisition team. We try to provide feedback within three working days.

Flexible approach for an interview format

We’re flexible and open for both online interviews and personal meetings at the offices. Choose the option that’s most suitable for you!

In order for the online meetings to be productive, we suggest following these tips to make sure you are set up well:

  • Join the interview from a laptop or desktop computer (not a smartphone). You may need to print something or present your screen during the interview.
  • Please turn on your camera. Visual communication is especially important for us.
  • Choose a quiet place to talk. Attending an interview from the street is not a good idea.
  • Keep your phone at hand in case there are technical issues that mean we have to continue the interview by direct call.

Good luck!

Marketing

The Marketing team does much more than just promote and advertise Semrush products. They also inspire marketers around the world with their work.

Content Strategist (Global Events Team)

Colleagues from this team are responsible for establishing marketing strategies and conducting market target audience research. They work with content, create and implement advertising campaigns through multiple promotion channels. The team is also closely involved with the Development, Design, Customer Success, and Sales teams. Web content, newsletters, banners, references in the media–all this is created by our Marketing experts.

The Marketing team is truly international and dispersed across the globe. But despite the differences in locations and time zones, our teams work tirelessly together on their common goal: to support one billion marketers in achieving their goals. Can we do it? Certainly!

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You can still apply. We’re always looking for amazing people! 
Submit your resume and we’ll get in touch if anything comes up.

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